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| 008 | 150206s1999 maua 001 0 eng | ||
| 010 | _a 99018899 | ||
| 020 | _a1578511445 (paperback: alk. paper) | ||
| 035 | _a(DLC) 99018899 | ||
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_aHarvard business review on brand management / _h[manuscript]. |
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_aBoston, Mass. : _bHarvard Business School Press, _cc1999. |
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_av, 204 p. : _bill. ; _c21 cm. |
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| 500 | _aContains articles previously published in the Harvard business review. | ||
| 500 | _aIncludes index. | ||
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| 730 | 0 | _aHarvard business review. | |
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