Strategic management : text and cases - Dess, Gregory G.; Lumpkin, G. T.; Eisner, Alan B. (Boston : McGraw-Hill/Irwin, 2008)
Strategic analysis -- Strategic management: creating competitive advantages -- Analyzing the external environment of the firm -- Assessing the internal environment of the firm -- Recognizing a firm's intellectual assets: moving beyond a firm's tangible resources -- Strategic formulation -- Business-level strategy: creating and sustaining competitive advantages -- Corporate-level strategy: creating value through diversification -- International strategy: creating value in global markets -- Entrepreneurial strategy and competitive dynamics -- Strategic implementation -- Strategic control and corporate governance -- Creating effective organizational designs -- Strategic leadership: creating a learning organization and an ethical organization -- Managing innovation and fostering corporate entrepreneurship -- Case analysis -- Analyzing strategic management cases -- Cases -- Indexes.
Includes bibliographical references and indexes.
Keywords: Strategic planning