TY  - MANSCPT
AU  - Austin,Erica Weintraub
AU  - Pinkleton,Bruce E.
TI  - Strategic public relations management: planning and managing effective communication programs 
SN  - 0805831606 (paperback) :
AV  - HD59 .A97 2001
U1  - 659.2 21
PY  - 2001///
CY  - Mahwah, N.J.
PB  - Lawrence Erlbaum Associates
KW  - Public relations
KW  - Management
N1  - Includes bibliographical references (p. 379-386) and index
UR  - http://www.loc.gov/catdir/enhancements/fy0634/00034758-d.html
ER  -