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  <titleInfo>
    <title>Strategic public relations management</title>
    <subTitle>planning and managing effective communication programs</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Austin, Erica Weintraub.</namePart>
    <role>
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  <name type="personal">
    <namePart>Pinkleton, Bruce E.</namePart>
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  <originInfo>
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    <place>
      <placeTerm type="text">Mahwah, N.J</placeTerm>
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    <publisher>Lawrence Erlbaum Associates</publisher>
    <dateIssued>2001</dateIssued>
    <issuance>monographic</issuance>
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  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
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  <physicalDescription>
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    <extent>xiv, 399 p. : ill. ; 24 cm.</extent>
  </physicalDescription>
  <note type="statement of responsibility">Erica Weintraub Austin, Bruce E. Pinkleton.</note>
  <note>Includes bibliographical references (p. 379-386) and index.</note>
  <subject authority="lcsh">
    <topic>Public relations</topic>
    <topic>Management</topic>
  </subject>
  <classification authority="lcc">HD59 .A97 2001</classification>
  <classification authority="ddc" edition="21">659.2</classification>
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      <title>LEA's communication series</title>
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  <identifier type="isbn">0805831606 (paperback) :</identifier>
  <identifier type="isbn">0805831606 (pbk. : alk. paper)</identifier>
  <identifier type="lccn">00034758</identifier>
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