Normal view MARC view ISBD view

Strategic public relations management : [manuscript] : planning and managing effective communication programs /

Austin, Erica Weintraub.

Strategic public relations management : planning and managing effective communication programs / [manuscript] : Erica Weintraub Austin, Bruce E. Pinkleton. - Mahwah, N.J. : Lawrence Erlbaum Associates, 2001. - xiv, 399 p. : ill. ; 24 cm. - LEA's communication series .

Includes bibliographical references (p. 379-386) and index.

ISBN: 0805831606 (paperback) : Br.400.00 0805831606 (pbk. : alk. paper)

LCCN: 00034758

Subjects--Topical Terms:
Public relations--Management.

LC Class. No.: HD59 / .A97 2001

Dewey Class. No.: 659.2

Place hold
Print
Cite
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)